Phoenix’s master-planned community market is one of the largest in the country — the Valley’s flat, buildable land and relentless population growth produce more new master-planned development than virtually any other metro. The current environment favors buyers, with builder incentives and expanded inventory creating opportunities. Here’s what’s new.
Eastmark (Mesa)
Eastmark in southeast Mesa has become one of the Valley’s most successful master-planned communities — a large-scale development built around the Great Park, community center, and a growing village-center retail district. The community’s design emphasizes gathering spaces, with the splash pad, playground, and event lawn creating active community life.
Homes range from the mid-$300s to $600s across multiple builders and product types. The Mesa Public Schools and Queen Creek Unified School District serve different sections. Eastmark’s location along the 202 freeway provides commute access to both the East Valley employment centers and the Phoenix core.
Cadence at Gateway (Mesa)
Cadence at Gateway is another large-scale Mesa development with homes from the $300s to $500s. The community’s 50,000-square-foot amenity center — one of the largest in the Valley — includes pools, fitness facilities, and event spaces. The parks and trail system connect to the broader Mesa path network.
Estrella (Goodyear)
Estrella in Goodyear is one of the Valley’s most established master-planned communities, with new phases continuing to deliver homes and amenities. The community’s Starpointe Residents Club, golf course, and extensive trail system provide comprehensive amenity access.
Homes range from the $300s to $600s. The Estrella Mountain Regional Park provides a natural backdrop, and the Loop 303 freeway provides west-Valley commute access.
Verrado (Buckeye)
Verrado in Buckeye is a unique Valley development — a walkable, village-center community in the far-west Valley with a Main Street commercial district, community pools, and a mountain-park preserve. The community’s design is more traditional-neighborhood than typical Valley developments, with front porches, rear-entry garages, and walkable streets.
Homes range from the $300s to $700s+. The Buckeye location means commute distance to central Phoenix is significant (40+ minutes), but the community’s self-contained amenities reduce the need to leave.
Builder Incentives
The current market environment means builders across the Valley are offering significant incentives — closing cost contributions ($5,000 to $20,000), rate buydowns (reducing the mortgage rate by 1 to 2 points), upgrade packages, and lot premiums waived. Buyers should request incentive details from every builder and negotiate — the incentive packages are typically more flexible than the published programs suggest.
For more on Phoenix new construction, explore our housing market update and best neighborhoods.